Racecraft
Racecraft
Elevating Track Performance through
Innovative Interface Design
Elevating Track Performance through
Innovative Interface Design
Elevating Track Performance through Innovative Interface Design
Picture a Porsche track day, but with a twist. Imagine a new kind of digital experience in your Porsche GT3 RS: one that ditches the unnecessary clutter and focuses on what really matters. This project is all about creating a simplified, track-specific in-car display.
Picture a Porsche track day, but with a twist. Imagine a new kind of digital experience in your Porsche GT3 RS: one that ditches the unnecessary clutter and focuses on what really matters. This project is all about creating a simplified, track-specific in-car display.
Picture a Porsche track day, but with a twist. Imagine a new kind of digital experience in your Porsche GT3 RS: one that ditches the unnecessary clutter and focuses on what really matters. This project is all about creating a simplified, track-specific in-car display.
My Role
My Role
UX/UI
UX/UI
Tools
Tools
Figma
Photoshop
After Effects
Premiere Pro
Figma
Photoshop
After Effects
Premiere Pro
Mentor
Mentor
Clarke Robinson
Clarke Robinson
My Role
UX/UI
Mentor
Clarke Robinson
Tools
Figma
Photoshop
After Effects
Premiere Pro
Clarity on the Racetrack
Clarity on the Racetrack
Clarity on the Racetrack
During Porsche track days, I observed that drivers are overwhelmed with excessive information each lap, which can be counterproductive. This led me to question the necessity of such clutter and consider a more straightforward approach.
During Porsche track days, I observed that drivers are overwhelmed with excessive information each lap, which can be counterproductive. This led me to question the necessity of such clutter and consider a more straightforward approach.
During Porsche track days, I observed that drivers are overwhelmed with excessive information each lap, which can be counterproductive. This led me to question the necessity of such clutter and consider a more straightforward approach.
Shaping the Future of Track Interfaces
Shaping the Future of Track Interfaces
Shaping the Future of Track Interfaces
Enhance the Porsche track experience by providing real-time guidance and skill improvement without overwhelming drivers with irrelevant data. Let's dive into a journey where the thrill of each lap takes center stage!
Enhance the Porsche track experience by providing real-time guidance and skill improvement without overwhelming drivers with irrelevant data. Let's dive into a journey where the thrill of each lap takes center stage!
Enhance the Porsche track experience by providing real-time guidance and skill improvement without overwhelming drivers with irrelevant data. Let's dive into a journey where the thrill of each lap takes center stage!
The current Porsche track display overwhelms drivers with excessive details, making it challenging to focus on critical track-specific information. Racecraft offers a simplified alternative, displaying only the essential data needed during laps, with an option to toggle off when not in use.
The current Porsche track display overwhelms drivers with excessive details, making it challenging to focus on critical track-specific information. Racecraft offers a simplified alternative, displaying only the essential data needed during laps, with an option to toggle off when not in use.
The current Porsche track display overwhelms drivers with excessive details, making it challenging to focus on critical track-specific information. Racecraft offers a simplified alternative, displaying only the essential data needed during laps, with an option to toggle off when not in use.
Current Display
Current Display
Current Display
Learning from the Track Community
Learning from the Track Community
Learning from the Track Community
I began by posting a questionnaire on a popular racing forum, which provided valuable insights into common challenges. In-person interviews further deepened my understanding of the drivers' experiences on the track, helping to uncover key pain points and areas for improvement.
I began by posting a questionnaire on a popular racing forum, which provided valuable insights into common challenges. In-person interviews further deepened my understanding of the drivers' experiences on the track, helping to uncover key pain points and areas for improvement.
I began by posting a questionnaire on a popular racing forum, which provided valuable insights into common challenges. In-person interviews further deepened my understanding of the drivers' experiences on the track, helping to uncover key pain points and areas for improvement.
How Drivers Sharpen Their Edge!
How Drivers Sharpen Their Edge!
How Drivers Sharpen Their Edge!
Existing Paths to Improvement.
Improving racetrack skills typically involves three key approaches: Driving Instructors deliver personalized feedback for track performance, Recording Videos allow for detailed self-analysis and peer insights, and Driving Simulators offer risk-free practice on virtually any track.
Improving racetrack skills typically involves three key approaches: Driving Instructors deliver personalized feedback for track performance, Recording Videos allow for detailed self-analysis and peer insights, and Driving Simulators offer risk-free practice on virtually any track.
Improving racetrack skills typically involves three key approaches: Driving Instructors deliver personalized feedback for track performance, Recording Videos allow for detailed self-analysis and peer insights, and Driving Simulators offer risk-free practice on virtually any track.
Real Track Simulation
Real Track Simulation
Real Track Simulation
The real track simulation emerged as a particularly distinctive feature, aiding drivers in anticipating upcoming corners.
The real track simulation emerged as a particularly distinctive feature, aiding drivers in anticipating upcoming corners.
The real track simulation emerged as a particularly distinctive feature, aiding drivers in anticipating upcoming corners.
Analyzing Vehicle Performance
Analyzing Vehicle Performance
Analyzing Vehicle Performance
All three competitors analyze driver performance, but only the simulator provides real-time analysis of the vehicle's performance, which is crucial on the racetrack.
All three competitors analyze driver performance, but only the simulator provides real-time analysis of the vehicle's performance, which is crucial on the racetrack.
All three competitors analyze driver performance, but only the simulator provides real-time analysis of the vehicle's performance, which is crucial on the racetrack.
Gear Change Prompts
Gear Change Prompts
Gear Change Prompts
While instructors and recordings can advise you to change gears, only the simulator can visually prompt you to make the change in the quickest time.
While instructors and recordings can advise you to change gears, only the simulator can visually prompt you to make the change in the quickest time.
While instructors and recordings can advise you to change gears, only the simulator can visually prompt you to make the change in the quickest time.
Who We're Designing For!
Who We're Designing For!
Who We're Designing For!
My Story
My Story
I have been racing for a few years now. My focus is on improving my performance and exploring various tracks across the country with my new Porsche GT3 RS. My ultimate goal is to chase down the best lap times, pushing the limits, and extracting the maximum power from my car.
I have been racing for a few years now. My focus is on improving my performance and exploring various tracks across the country with my new Porsche GT3 RS. My ultimate goal is to chase down the best lap times, pushing the limits, and extracting the maximum power from my car.
Needs
Needs
Enhance Lap Performance.
Track Specific Data.
Optimize tire usage.
Enhance Lap Performance.
Track Specific Data.
Optimize tire usage.
Frustrations
Frustrations
Cluttered Information.
Using external lap timer.
Information overload.
Cluttered Information.
Using external lap timer.
Information overload.
My Story
I have been racing for a few years now. My focus is on improving my performance and exploring various tracks across the country with my new Porsche GT3 RS. My ultimate goal is to chase down the best lap times, pushing the limits, and extracting the maximum power from my car.
Needs
Enhance Lap Performance.
Track Specific Data.
Optimize tire usage.
Frustrations
Cluttered Information.
Using external lap timer.
Information overload.
Paper Prototype
Paper Prototype
Paper Prototype
Road to an Optimized Design
Road to an Optimized Design
I conducted three rounds of testing, starting with a low-fidelity prototype to gather initial feedback. Two subsequent rounds with high-fidelity prototypes allowed for refining the design. After making minor adjustments, final testing confirmed the effectiveness of these changes.
I conducted three rounds of testing, starting with a low-fidelity prototype to gather initial feedback. Two subsequent rounds with high-fidelity prototypes allowed for refining the design. After making minor adjustments, final testing confirmed the effectiveness of these changes.
I conducted three rounds of testing, starting with a low-fidelity prototype to gather initial feedback. Two subsequent rounds with high-fidelity prototypes allowed for refining the design. After making minor adjustments, final testing confirmed the effectiveness of these changes.
Evaluating the Infotainment Interface
Evaluating the Infotainment Interface
Evaluating the Infotainment Interface
Readability at a Glance
Readability at a Glance
Readability at a Glance
Larger fonts improve readability, enabling drivers to quickly and effortlessly check their current lap times without losing focus on the track.
Larger fonts improve readability, enabling drivers to quickly and effortlessly check their current lap times without losing focus on the track.
Larger fonts improve readability, enabling drivers to quickly and effortlessly check their current lap times without losing focus on the track.
Track Insights Made Clear
Track Insights Made Clear
Track Insights Made Clear
Using distinct colors for fastest, slowest, and other laps makes it easy to identify performance trends at a glance, ensuring quick and clear lap analysis.
Using distinct colors for fastest, slowest, and other laps makes it easy to identify performance trends at a glance, ensuring quick and clear lap analysis.
Using distinct colors for fastest, slowest, and other laps makes it easy to identify performance trends at a glance, ensuring quick and clear lap analysis.
Less is More
Less is More
Less is More
Driving modes were removed from the display as they are already managed via physical buttons in the car, reducing unnecessary duplication and keeping the interface clean.
Driving modes were removed from the display as they are already managed via physical buttons in the car, reducing unnecessary duplication and keeping the interface clean.
Driving modes were removed from the display as they are already managed via physical buttons in the car, reducing unnecessary duplication and keeping the interface clean.
Optimizing Heads-Up Feedback
Optimizing Heads-Up Feedback
Optimizing Heads-Up Feedback
Essential Data
Essential Data
Essential Data
Current time, flag detectors, and car overheating warnings are on the heads-up display.
Current time, flag detectors, and car overheating warnings are on the heads-up display.
Introducing a prominent red gear shift light grabs the driver's attention, ensuring timely gear changes for faster laps.
Enhancing Gear Change Prompt
Enhancing Gear Change Prompt
Enhancing Gear Change Prompt
Improving the visibility of the gear change alert and positioning it strategically can assist drivers in shifting gears faster, thereby enhancing their reaction time.
Improving the visibility of the gear change alert and positioning it strategically can assist drivers in shifting gears faster, thereby enhancing their reaction time.
Improving the visibility of the gear change alert and positioning it strategically can assist drivers in shifting gears faster, thereby enhancing their reaction time.
Refining the Core Display
Refining the Core Display
Improved Gear Shift Alert
Improved Gear Shift Alert
Improved Gear Shift Alert
Introducing a prominent red gear shift light grabs the driver's attention, ensuring timely gear changes for faster laps.
Introducing a prominent red gear shift light grabs the driver's attention, ensuring timely gear changes for faster laps.
Introducing a prominent red gear shift light grabs the driver's attention, ensuring timely gear changes for faster laps.
Enhanced Clarity
Enhanced Clarity
Enhanced Clarity
Switching the rev limit color from yellow to white reduces confusion, preventing delays in lap times caused by misinterpretation.
Switching the rev limit color from yellow to white reduces confusion, preventing delays in lap times caused by misinterpretation.
Switching the rev limit color from yellow to white reduces confusion, preventing delays in lap times caused by misinterpretation.
Typography
& Colors
Typography
& Colors
Typefaces That Drive Clarity
Typefaces That Drive Clarity
Typefaces That Drive Clarity
Testing various typefaces revealed that SF Pro and Conthrax excelled in legibility, allowing drivers to quickly comprehend critical information. Conthrax, in particular, pays homage to Porsche's racing legacy, drawing inspiration from the iconic typefaces of early motorsport, enhancing both functionality and aesthetic appeal.
Testing various typefaces revealed that SF Pro and Conthrax excelled in legibility, allowing drivers to quickly comprehend critical information. Conthrax, in particular, pays homage to Porsche's racing legacy, drawing inspiration from the iconic typefaces of early motorsport, enhancing both functionality and aesthetic appeal.
Testing various typefaces revealed that SF Pro and Conthrax excelled in legibility, allowing drivers to quickly comprehend critical information. Conthrax, in particular, pays homage to Porsche's racing legacy, drawing inspiration from the iconic typefaces of early motorsport, enhancing both functionality and aesthetic appeal.
Leveraging Color Associations
Leveraging Color Associations
The color palette was inspired by drivers' existing interpretations of color cues, such as alerts and status indicators. By leveraging this familiarity, I designed a system that enhances quick decision-making and ensures seamless communication on the track.
The color palette was inspired by drivers' existing interpretations of color cues, such as alerts and status indicators. By leveraging this familiarity, I designed a system that enhances quick decision-making and ensures seamless communication on the track.
The color palette was inspired by drivers' existing interpretations of color cues, such as alerts and status indicators. By leveraging this familiarity, I designed a system that enhances quick decision-making and ensures seamless communication on the track.
Instrument
Cluster
Instrument
Cluster
Instrument
Cluster
Instrument Cluster Components
Instrument Cluster Components
Components
Infotainment
Screen
Infotainment
Screen
Infotainment
Screen
Infotainment Screen Components
Infotainment Screen Components
Components
Heads-Up
Display
Heads-Up
Display
Heads-Up
Display
Heads Up Display Components
Heads Up Display Components
Components
Insights Gained
The design sprint proved invaluable as it allowed me to swiftly iterate from initial
ideas to low-fidelity prototypes, facilitating rapid testing and problem-solving.
The design sprint proved invaluable as it allowed me to swiftly iterate from initial
ideas to low-fidelity prototypes, facilitating rapid testing and problem-solving.
What’s Next?
What’s Next?
With additional time and resources, I will create a cutting-edge system where the car will record real-time video footage from inside and outside the cabin during a track session. This footage will then be analyzed to provide detailed feedback to the driver, aiding in their improvement.
Therefore, the system will break down each section of the track and provide detailed feedback to the driver on their performance in these sections. the recorded data will be overlaid with performance metrics, creating a realistic simulation of the drive.
I will develop a safety feature using advanced sensors and real-time data analysis to alert drivers of track hazards, like debris or slippery surfaces, ensuring safe and efficient navigation.
